How to produce engaging video content as a small business

Content is and always has been King. It just changes forms. And right now, video is the ultimate means of engaging an audience, whether online or at a conference. But with audiences coming close to saturation point, how can businesses make their video content stand out?

Tom Baker, Video Lead at RCCO and Co-Founder of Wild Film, is an award-winning Video Filmmaker and Director, having worked on projects that have won eight dolphins at the Cannes Corporate Media Awards. In this article he provides insights on how to create better video content... read more